Built at Greenwich, funded to be given away.
ethixCube was developed at the University of Greenwich through interdisciplinary research in ethics, responsible innovation, sustainability, and organisational practice.
A group reads a dilemma, votes in secret, and then has to say why.
Each person picks up a coloured cube standing for the kind of moral reasoning behind their choice, and then they argue. The facilitated discussion is the product. Everything else, the board, the cards, the cubes, the cases on this site, exists to get a room to that argument faster.
It is a physical object first. Every board and card is designed, printed and trimmed at Greenwich before it reaches a table, and it has been played in boardrooms, at international conferences and with students on campus.
Meet the team
ethixCube™ was developed at the University of Greenwich through interdisciplinary research in ethics, responsible innovation, sustainability, and organisational practice.
Dr Lucien von Schomberg
Founder · University of Greenwich
- Responsible innovation
- Business ethics
- Philosophy of technology
Dr Jiawei Li
University of Greenwich
- Sustainability
- Consumer behaviour
- Organisations
Dr Grace O'Rourke
University of Greenwich
- Responsible management
- Ethics
- Behavioural change
Dr Guodong Cheng
University of Greenwich
- Business and human rights
- Global supply chains
- Governance
Find out how you actually reason.
One case or four, about five minutes each, and a name at the end. No account needed.